Sunny Days

— 2018
Brand Identity &
Packaging Design

Sunny Days is a new brand of handmade, wooden toys for preschool children to teach them about colours, geometry and healthy competition. 
The logo is a typographic interpretation of a ‘sunny day’ full of fun games with friends. It is made with a custom font designed to represent the geometrical forms that are used in the toys. The letter A is specially rounded to make its form more approachable, playful and soft to the touch. Every other letter in the logotype is placed in a 45-degree angle to make sure that the logo doesn’t lose its distinctiveness, even when it is used in a single colour or in black and white.
The identity has a colour palette inspired by bright, bold colours used in the actual toys. They are also the first colours children learn about in school.​​​​​​​
Sunny Days Logo Animation
Sunny Days Logo Design
Sunny Logo on Different Colours and Materials
Logotype Construction
Brand Identity Elements
Corporate Identity Design
Corporate Identity Design
Tote Bag and Notebook Design
Business Card Design
Packaging Design
Packaging Design
Canvas Bag Design for Sunny Days

International Design Award for Sunny Days

International Design Awards 2018 Winner

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